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Market Spotlight: Home Services Marketing at Square 205

Homeownership is part of the American dream. Once that goal is achieved, most homeowners are willing to work to make their homes their own and ensure their properties are well-maintained. When it comes to hiring professionals for those services, homeowners have an array of options. So, as a home service provider, how do you break […]

by: Stephanie Renna

Understanding Search Impression Share: Leveraging It with Cost per Acquisition for Effective Marketing Budget Planning

They say you only get one chance to make a first impression. When it comes to search engine marketing, that statement is true, but it could be modified to simply say you only get one chance to make an impression. Your business needs a presence on search engine results pages (SERPs), which is why marketers […]

by: Stephanie Renna

How to Use Stories and Reels in Your Social Media Marketing

We’ve all done it—found ourselves endlessly scrolling on our devices and taking in content, usually for longer than intended. And we know what it’s like to see a video so compelling that you rewatch or share it. As a digital marketer, that is gold! As social media continues to evolve, video has emerged as an […]

by: SQUARE 205

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