Category: eCommerce

Google Shopping graphic with a dollar sign, shopping bag, and search icon - Square 205

Gain a Competitive Edge with Google Shopping

Back in the day, if you wanted to find a specific item, like the perfect birthday gift or something to wear for a special occasion, you had to drive to your local store and hope they had products in stock that matched what you were looking for. But thanks to our good friend, the internet, […]

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Retargeting for Higher Conversions

Chances are, at some point you’ve abandoned an online purchase, whether you were just browsing or made it to the shopping cart. You could have been interrupted, decided you weren’t ready to buy, or simply changed your mind. In these situations, you may need a reminder to take the next step in checkout. That gentle […]

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10 Years of Digital Marketing & Creative Excellence

Today we hit another milestone! 10 years of industry experience, great employees, and the best clients around. We’ve grown a lot since our humble beginnings as a startup agency, and now is the perfect time to reflect on our past, celebrate the present, and look forward to the future. In The Beginning Before everything else, […]

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The Great Marketing Debate: ECommerce or E-Commerce?

When it comes to electronic commerce, the internet can’t seem to decide on what it wants. A quick Google search offers their correct spelling as “E-commerce,” with a capital ‘e’ and hyphen. However, you don’t even have to scroll down the page before you’re faced with a plethora of different versions, all holding the same […]

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The Benefit of Benefits

You may sell the best-darned lamp on the market, but does your audience know that? Have you created enough separation between you and your competitors in how you are marketing your products? Maybe, maybe not. Too many businesses are talking about their product in an ineffective way. Today, we find out what you can do […]

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Digital Marketing 101 blog header - Square 205 Website Design & Marketing Agency in Denton, Texas

Digital Marketing 101

Search Ads and AdWords and shopping carts, oh my! If you know your way around the internet, you’ve probably run into a fair share of these terms. But what do they mean? And what impact do they have on your business? Square 205 is here to lay it down in layman’s terms. At this point, […]

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SEO Answering the Right Question - Square 205 Website Design & Marketing Agency in Denton, Texas

SEO: Answer The (Right) Question

Search engines answer questions. What is that question? It could be anything. Why is my dog ignoring me? Where is the closest pizza place? Or OH MY GOSH I FOUND SOMETHING ON MY ARM, IS THIS BENIGN? Whatever the question, Google’s goal is to connect people with the right answer. It can be difficult to […]

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Building Trust with Your Online Store - Square 205 Website Design & Marketing Agency in Denton, Texas

6 Crucial Practices to Build Trust for Your Online Store

Building trust with your customers is an important investment for your brand. Once broken, customer trust is irretrievable. Customers need to feel that they are being listened to and supported, and that’s before they even agree to spend their hard-earned cash with you. Don’t lose sight of your customers – make sure you always have […]

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