Category: Digital Marketing

10 Years of Digital Marketing & Creative Excellence

Today we hit another milestone! 10 years of industry experience, great employees, and the best clients around. We’ve grown a lot since our humble beginnings as a startup agency, and now is the perfect time to reflect on our past, celebrate the present, and look forward to the future. In The Beginning Before everything else, […]

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How Product Videos Can Boost Sales & Brand Awareness

How Product Videos Can Boost Sales & Brand Awareness

When it comes to the internet, keeping up with the times can be next to impossible. Remember AOL? Distant memory. MySpace? It’s a thing of the past. Vine? Gone. These are extreme examples, but it speaks to the volatility of the internet. Now, the same mindset should be applied when managing a website. Producing professional […]

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How To Get More Out of Your Social Media Posts

Ever sit down to watch shows with your kids on Saturday morning? When advertisements for the new Lego set or the newest Barbie doll pop up on the screen, you likely change the channel or start poking around on your phone. Why? Because you’re not the target audience… but your kids, on the other hand, […]

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Strategic SEO Tips For Web Pages & Posts

Brain surgery, rocket science, chemical engineering… search engine optimization? You know, just a list of the most complicated concepts known to man! Okay, that’s maybe a tad extreme, but Search Engine Optimization (or SEO) can still be a bit of a mystery. In this article, we lay out the most essential on-page SEO tips that […]

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DesignRush and Square 205 partnership

Square 205 Ranked A Top Agency According to DesignRush

Square 205 has been recognized among the top 30 Digital Marketing Agencies in Fort Worth by DesignRush Marketplace. DesignRush is a reputable online guide that helps brands find the best professional agencies, categorized by their area of expertise.  We are proud to partner with other brands similar DesignRush to share our skills and knowledge with […]

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Marketing During Adverse Times

About a week ago, a couple of us were at the Star in Frisco to meet with a client. Or, more specifically, we were at Formation, a beautiful work environment that they’ve dubbed ‘Coworking the Cowboy Way.’ The gym downstairs was packed, conference rooms were booked, tours were happening, and the Conference USA basketball tournament […]

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The Benefit of Benefits

You may sell the best-darned lamp on the market, but does your audience know that? Have you created enough separation between you and your competitors in how you are marketing your products? Maybe, maybe not. Too many businesses are talking about their product in an ineffective way. Today, we find out what you can do […]

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How To Craft Facebook Ads | Square 205 | Denton, TX

How to Craft a Facebook Ad

Engaging your audience over social media can feel like a daunting task as it is. It’s easy to forget about creating paid ads on Facebook. Anyone can create an ad on Facebook, but it’s only the start. There are a few things to keep in mind as you craft your Facebook Ad. According to Facebook’s […]

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Digital Marketing 101

Search Ads and AdWords and shopping carts, oh my! If you know your way around the internet, you’ve probably run into a fair share of these terms. But what do they mean? And what impact do they have on your business? Square 205 is here to lay it down in layman’s terms. At this point, […]

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SEO: Answer The (Right) Question

Search engines answer questions. What is that question? It could be anything. Why is my dog ignoring me? Where is the closest pizza place? Or OH MY GOSH I FOUND SOMETHING ON MY ARM, IS THIS BENIGN? Whatever the question, Google’s goal is to connect people with the right answer. It can be difficult to […]

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Why Blogging Should be a Part of Your Content Marketing Strategy

Mommy blogs. Vegan blogs. Iguana owner blogs. Iguana-owning, vegan mommy blogs. There’s a blog for everything nowadays. The pressure to have one in your content marketing strategy can be overwhelming. If you’re a small business, you may be wondering why you would bother with writing a blog. This may ring even truer if you’re in […]

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How Social Media Platforms Can Help Grow Your Business

Digital marketing can be confusing. SEO? PPC? Social media? What are these things and what can they do for your business? This is the first blog post in a series exploring the different elements of digital marketing, how they work, and what you can do to take advantage of them. This series is meant to […]

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6 Social Media Tools Your Content Strategy is Missing

Social media is ever-changing and can be insanely difficult to keep up with, especially if you’re managing multiple accounts for your business. When should you post? What should you post? How do you find content? There are countless questions. Luckily, there are many tools that can help strengthen your social media content strategy. While all […]

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Google Search Engine Marketing In A Nutshell

Ever wondered if you’re missing out on Google’s search advertising features? It can be really discouraging to put so much effort into your branding and website and not receive the amount of traffic that you had hoped for all because your website it not being seen by the right people. Well, Google AdWords is here […]

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Super Digital Marketing Techniques the Big Game Taught Us

Every year at the beginning of February we gather around our TVs with food, friends, and beer to watch the biggest sporting event of the year. While some people tune in for the actual football game, a lot of us tune in for the real entertainment: Super Bowl commercials. These last few years, however, major […]

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